Creative Portfolio of Web Designer Peter Waldock

Fishtree Logo

The logo reflects Fishtree's focus on the student in a freindly, approachable style.

BRAND GUIDELINES DEVELOPMENT

Logo Device Development

Some of the early logo ideas along with combinations of symbols that went to make up and inform the final logo device.

Magazine Advertisement

For publication in 4 of the leading education magazines, this advertisement need to engage and showcase the Fishtree offering.

Brand Origin

From the famous Einstein quote, Fishtree's key positioning pillar focuses on treating all students as indiviuals and delivering a personalised experience based on there unique requirements.

Infographics

Sample collection of infographics created to share on social media.

Student Dashboard

Aimed and K-12, The student dashboard had a familiar user-friendly interface with a Facebook-like Ssocial media Feed, notifications and a prominent search area to get them comfortable using tech in the classroom.

Student Activity

Learning material were packaged as activities which included instant access to an extensive range of resources including real-time media and resources from the web. Student could also generate personalised content that fits their own learning style.